Top 5 Tools Apps Performance in New Zealand, Q3 2023

In the third quarter of 2023, the top 5 tools apps in New Zealand demonstrated varied performance trends across downloads, revenue, and active users. This data, sourced from Sensor Tower, provides a comprehensive look at how these apps fared over the quarter.

NordVPN – fast VPN for privacy saw its weekly revenue fluctuate, peaking at approximately $5.9K in mid-July and ending the quarter at around $4.7K. Weekly downloads were mostly steady, with a noticeable uptick in early September, reaching 1.5K. Active users increased from 6.3K at the beginning of the quarter to a peak of 7.3K in early September, before settling at around 6.2K by the end of the period.

ExpressVPN: VPN Fast & Secure experienced significant weekly revenue, peaking at $7.3K in mid-July and maintaining an average of around $6.7K throughout the quarter. Downloads saw a slight decline mid-quarter but picked up again in early September, reaching 2.1K. Active users fluctuated, starting at 10.8K in late June and ending at 8.6K by the end of September.

AVG AntiVirus & Security had relatively stable revenue, hovering around $1K per week, with a slight decline toward the end of the quarter. Weekly downloads decreased steadily from 829 in late June to 481 by the end of September. Active users followed a similar trend, starting at 4.6K and ending the quarter at around 4.1K.

Norton360 Antivirus & Security showed consistent weekly revenue, peaking at $2.4K in mid-September. Downloads were stable, with a slight increase towards the end of the quarter, reaching 877 in the last week of September. Active users remained relatively steady, fluctuating around the 5.5K mark throughout the quarter.

Cast for Chromecast & TV Cast exhibited a strong upward trend in both revenue and downloads. Weekly revenue grew from $268 in late June to $799 by the end of September. Downloads surged from 274 in late June to 2.3K in the last week of September. Active users also increased significantly, starting at 3.3K and peaking at 4.9K in early September.

For more detailed insights and analytics, visit Sensor Tower. This data highlights the dynamic nature of app performance in the tools category on a unified platform in New Zealand for Q3 2023.